Website Design and Development based on WordPress and Genesis Framework, using the latest HTML5, CSS3 and Mobile Responsive design principles. Move away from old school static HTML websites where you have to pay for every change to dynamic and rich sites that you control and update without paying a developer each time. We achieve this by developing on the WordPress Content Management System (CMS). Our motto for websites: We provide the Framework and Easel; you provide the Narrative and Content.
Gone are the days of static HTML websites where you have to pay for each update you wish to make. Our Website Design and Development builds on WordPress, the leading dynamic content engine. This lets us focus on creating you a framework and lets you focus on your content and business needs.
WordPress is continually developed and updated to the latest in Web and Internet standards, so as things change your website will change with them, without having to pay for re-development each time. In addition, we build using the Genesis Framework, one of the most advanced web development platforms in the world. This ensures our code is up to standard, secure and performs very well.
All of our websites are designed around the principal of managed WordPress. Instead of paying a host heaps of money per month or year for WordPress (or your old school Static HTML site) to sit there and serve pages, we offer a service that includes Updates, Security and SEO advice. Most developers deliver your site and move on to the next client, forgetting you, until it is time to change something and then force you to cough up additional funds.
A fresh and continuously updated website is one of the keys to attaining a good search ranking. Our web development enables you to do this in minutes without knowing HTML, CSS or anything other web language. Let the power of the WordPress CMS handle the behind-the-scenes whilst you focus on your content and message.
Our managed WordPress services make sure that your site stays up, protected, and updated. All extremely important in staying well ranked in Google, Bing, Yahoo, Yandex, Biadu and other search engines.
Search Engine Optimisation
Most developers charge extra for Search Engine Optimisation, but we develop our websites with SEO in mind from the start. Fundamental SEO is performed during development; Advanced SEO is included with our managed WordPress sites. You’ll receive monthly guidance and updates on how to raise your ranking. We also ensure proper Google Publishership and Authorship to make sure your site is discovered.
It is no good having a great website if it is not found, so a core component of our development is making sure that your website is indexed well. Measurements and metrics are key to improving your content and to drive your impressions and click-through rates, as well as decrease your bounce rate. If all of these sound confusing or you’ve not heard of them we’ll make sure they are explained in plain English. We’ll also provide an action plan that is easy to understand and easy to execute.
Social Media Integration
Along with built-in SEO comes Social Media Integration. If you are on our managed service plan we’ll cross-promote your website as often as possible. We’ll help you setup and link all of your social media accounts to aid your website ranking. We’ll explain the importance of driving traffic from Social Media to your website, not from your website to Social Media – and teach you how to do so most effectively.
Combined with our SEO our Social Media strategy will help drive traffic to your site where you are best able to control your message and narrative. We’ll monitor your Social Media accounts and help boost them where possible without resorting to spamming or paid linking / posting strategies that most low-end SEO and Social Media Strategists push.
Our approach to website development is similar to all of our project management work, we’ll follow these steps with you:
- What are your goals?
- How do we build a solution to meet your goals?
- How do we provide ongoing support for the solution?
- How do we measure success of the solution?
This will ensure that not only do you have a website with the latest technology that you control, but that it actually delivers on your stated goals. All of this will be defined long before any domains are purchased or code is written. Even if the project is a website re-design, we’ll start with your goals and build the right solution to meet them.
If you are interested in some of our clients or projects, please visit our Coral Sea IT Project Portfolio